by admin | Apr 8, 2025 | Communication, Presentations
If you see four executives sitting in the front of a room getting ready to give a presentation, there’s a pretty good chance that three of them have already sweat through their shirt. Research shows that more than 75% of people experience anxiety before delivering a...
by admin | Mar 27, 2025 | Communication, Presentations
I glanced out the window of my flight to San Diego just as the plane pounded into the runway as if the pilot miscalculated the wheels touching down by about fifty feet. It was jarring. As I walked off the plane, I heard the tall, red-haired woman who sat next to me on...
by admin | Mar 18, 2025 | Branding, Business Tips
Have you ever wondered why some brands maintain a clear identity while others seem to falter? **70% of consumers** say they are more likely to engage with brands that present a consistent message. Brand consistency is not just a marketing buzzword; it’s a crucial...
by admin | Mar 9, 2025 | Communication
The flight attendant leaned against the wall outside of the restroom and spoke into a microphone, broadcasting her voice throughout the cabin of the plane. She said her name and it didn’t register. It didn’t stick. Neither did anything else she said. And it didn’t...
by admin | Mar 5, 2025 | Branding
I really hope it doesn’t happen too soon, but the day will come when they write my obituary. It won’t take long. It will take 10 words, exactly. Gerry with a G. The hay is in the barn. Simple as that. And the reason for it is simple too. That’s...
